Justin Miller

Ariat Boots

There’s a type of person who wakes up ready to put themselves through hell.
Whether it’s on the back of a horse with an attitude problem, or a job site that threatens to tear you limb from limb, Ariat boots were built for these people, in these moments.
We cut this campaign anthem video to show how Ariat boots are made to stand up to the life you choose, no matter how tough.
Because Ariat boots are made for more.

Associate Creative Director/Copy: Justin Miller
Associate Creative Director/Art: Mike Pearson
Executive Creative Director: Gerald Lewis
Editor: Doug Walker